American Association of Retired Persons (AARP)
What it is:
The American Association of Retired Persons (AARP) is a nonprofit organization that advocates and promotes the well-being of Americans 50 years of age or older.
How it works (Example):
Founded in 1958 by Dr. Ethel Percy Andrus, the AARP supports and advocates for the rights of Americans 50 years old and above. It maintains active offices in Washington, D.C., Puerto Rico, U.S. Virgin Islands, and all 50 U.S. states.
With more than 40 million members, the AARP's mission is to empower older Americans through choice and self-direction and improve community well-being through education, health, consumer protection, and community involvement. The organization also publishes AARP – The Magazine and AARP Bulletin as a way to increase awareness of current issues affecting older Americans.
Why it Matters:
Representing a substantial slice of the American population, the AARP is an extremely powerful lobbyist at the federal and state levels. Commercially, the AARP is also a powerhouse in the financial services, insurance and publishing industries.